A lot of folk really don't understand how to use mycorrhizal and I've even seen tv presenters incorrectly show how to use it, so if its not well known or used, it's not surprising. Considering the cost of the fungus and the thrifty nature of many allotmenteers, I doubt many would bother using it even if they knew how.
I've used it in my home garden for about 6 years now and it's a mandatory part of my planting. I've also found that the annual 'use by' date is not correct; I've used one extra large container for several years with the same excellent results as year one. I also expanded my use into the ones specifically targeted for trees, bulbs, etc.
Most importantly, I use it on all my shrubby veg (tomatoes, peppers, etc) rather than root crops. Into every planting hole, I first add a portion of a feed mixture that I make myself, stir it into the soil, then set in the transplant. I've already made sure the plants were well soaked, drained a bit, then the root area rolled in the fungus, then set in the hole.
How do I know if it works? One year I was in a hurry to plant some sweet peppers before it rained and I missed applying fungus to 2 (of 10) plants. I remembered after planting but didn't bother re-doing them. A month later it was very obvious which 2 plants I didn't apply the fungus to - the 2 shortest, thinnest plants. The other plants not only exploded with growth but were well ahead of larger plants I'd seen for sale in garden centres.
When I clear the garden in the fall, I'm always amazed at the very developed and fibrous root systems of the treated plants which is the purpose of the fungus. And the yields I get are quite impressive.