About twelve years ago I met the bloke who 'owned' or 'started' Plasplugs at a Trade Show. Really nice bloke. But about ten years ago they started to 'diversify' from what he started and I think that was the problem. They spread themselves so 'thin' that they can't cope. I'm an independent DIY (small bit gardner) retailer, but we have 'reined' ourselves in to just keep to what we know sells.