The tinned peas and HP sauce combo became a sort of ritual on a website for boy-racers, which my old business partner used to infest every few hours!
All the whizz-kids were chatting about new sandwich recipes (presumably with petrol-infused white bread, and Castol olive oil), and some geek came up with this awful design! My chum actually went out and bought some of the stuff, but I'd put the phone down by then...